Grass Valley’s Digital Evolution: How Jon Wilson Revitalized a Broadcast Technology Giant for 2025

Grass Valley’s Digital Evolution: How Jon Wilson Revitalized a Broadcast Technology Giant for 2025

In this article by Tom Butts, Grass Valley’s remarkable transformation journey is detailed, showcasing how the broadcast technology leader overcame ownership transitions and market challenges to emerge stronger in 2025. The piece highlights newly appointed CEO Jon Wilson’s strategic vision as he guides the company following its tumultuous decade of ownership changes between Francisco Partners, Belden, and Dragon Capital.

The article explores how Grass Valley solidified its position in live broadcast production through key acquisitions like Miranda (2012) and SAM (2018), while navigating significant restructuring under Louis Hernandez Jr.’s leadership since 2020. Wilson candidly discusses the difficult portfolio rationalization decisions made during the pandemic’s supply chain crisis, which created unprecedented challenges for product delivery.

Despite these obstacles, Grass Valley reports impressive 2024 financial metrics, including a 25% increase in bookings and 70% growth in camera sales. Their $220 million Morgan Stanley financing deal has enabled inventory investment and supply chain stabilization, reducing product lead times to just 2-4 weeks.

Central to the company’s technology strategy is their AMPP (Agile Media Processing Platform) ecosystem, which Wilson describes as “the operating system for media” and “central to the future of Grass Valley.” The article provides details about their upcoming NAB Show 2025 exhibition, featuring innovations like the LDX 180 camera with Super35 Xenios imager, alongside new RF and 5G camera solutions.

The piece concludes with insights on how Grass Valley is approaching both AI implementation and potential tariff impacts, with Wilson confirming they’re avoiding standard price increases but may need adjustments if new tariffs affect their Canadian manufacturing operations.

Learn more about Grass Valley below:

Avid Unveils AI Newsroom Workflows and Wolftech Integration at NAB Show 2025

Avid Unveils AI Newsroom Workflows and Wolftech Integration at NAB Show 2025

In this article by Tom Butts for TVTechnology, Avid reveals its bold new direction and cutting-edge innovations set to debut at the 2025 NAB Show in Las Vegas. Leading the charge is the integration of Wolftech’s cloud-based newsroom platform into Avid’s MediaCentral ecosystem, marking a major leap forward in digital-first, AI-powered newsroom workflows. This integration streamlines planning, production, and multiplatform publishing—empowering journalists and broadcasters to deliver stories faster and more efficiently across mobile, broadcast, and digital platforms.

Avid’s enhanced MediaCentral platform now features tools like Avid Ada Transcribe for rapid AI-powered content indexing and Wolftech’s mobile app, allowing journalists to plan and publish stories remotely. These advancements cater directly to the needs of modern news organizations facing pressure to adapt to shifting audience behaviors, including increased consumption of content via social media, digital subscriptions, and FAST (Free Ad-supported Streaming TV) channels.

The article highlights the impact of Avid’s transformation over the past year. Following its acquisition by private equity firm STG and transition to a private company, Avid has revamped its leadership, accelerated product development, and ramped up R&D investment. CEO Wellford Dillard emphasized that the company’s cultural and operational transformation has positioned Avid to lead in broadcast innovation—especially with its focus on hybrid and cloud-native workflows.

Dillard and Wolftech CEO Arne Berven shared that the integration of AI into the newsroom not only improves efficiency but also supports fact-checking and journalistic integrity. Their combined vision is to help content creators meet the demands of real-time storytelling while maintaining accuracy and audience trust. Dillard also noted that NAB Show 2025 will showcase how Avid’s new leadership and cloud strategy are enabling the company to respond faster to industry shifts and deliver solutions that meet the evolving needs of broadcasters and content creators.

Avid will be showcasing these innovations at Booth SL1516 in the South Hall of the Las Vegas Convention Center.

Read the full article by Tom Butts for TVTechnology HERE

Learn more about Avid below:

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