The Different (and Modern) Ways to Toggle Content

Let’s spend some time looking at disclosures, the Dialog API, the Popover API, and more. We’ll look at the right time to use each one depending on your needs. Modal or non-modal? JavaScript or pure HTML/CSS? Not sure? Don’t worry, we’ll go into all that.

The Different (and Modern)…

Faces of MIT: Gene Keselman

Gene Keselman wears a lot of hats. He is a lecturer at the MIT Sloan School of Management, the executive director of Mission Innovation Experimental (MIx), and managing director of MIT’s venture studio, Proto Ventures. Colonel in the Air Force Reserves at the Pentagon, board director, and startup leader are only a few of the titles and leadership positions Keselman has held. Now in his seventh year at MIT, his work as an innovator will impact the Institute for years to come. 

Keselman and his family are refugees from the Soviet Union. To say that the United States opened its arms and took care of his family is something Keselman calls “an understatement.” Growing up, he felt both gratitude and the need to give back to the country that took in his family. Because of this, Keselman joined the U.S. Air Force after college. Originally, he thought he would spend a few years in the Air Force, earn money to attend graduate school, and leave. Instead, he found a sense of belonging in the military lifestyle.

Early on, Keselman was a nuclear operations officer for four years, watching over nuclear weapons in Wyoming; while it was not a glamorous job, it was a strategically important one. He then joined the intelligence community in Washington, working on special programs for space. Next, he became an acquisition and innovation generalist inside the Air Force, working his way up to the rank of colonel, working on an innovation team at the Pentagon. Meanwhile, Keselman started exploring what his nonmilitary entrepreneurial life could look like. He left active duty after 12 years, entered the reserves, and began his relationship with MIT as an MBA student at the MIT Sloan School of Management.

At MIT Sloan, Keselman met Fiona Murray, associate dean of innovation and inclusion, who took an interest in Keselman’s experience. When the position of executive director of the Innovation Initiative (a program launched by then-President L. Rafael Reif) became available, Murray and MIT.nano Director Vladimir Bulovic hired Keselman and became his managers and main collaborators. While he was unsure that he would be a natural inside academia, Keselman credits Murray and Bulovic with seeing that his skill set from working with the Department of Defense (DoD) and in the military could translate and be useful in academia.

As a military officer, Keselman focused on process, innovation, leadership, and team building — tools he found useful in his new position. Over the next five years at MIT — a place, he admits, that was already at the forefront of innovation — he ran and created programs that augment how the Institute’s cutting-edge research is shared with the world. When the Innovation Initiative became the Office of Innovation, Keselman handed off executive duties to his deputy. Today, he oversees two programs. The first, MIx, focuses on national security innovation, defense technology, and dual-use (creating a commercial product and a capability for the government or defense). The other, Proto Ventures, is centered around venture building and translation of research.

With MIx and Proto Ventures established, it was time to build a teaching component for students interested in working for a startup that the government might want to partner with and learn from. Keselman becoming a lecturer at Sloan seemed like a clear next step. What started as a hackathon for MIT Air Force, Army, and Navy ROTC students to introduce the special operations community to those who were planning to become military officers turned into a class open to all undergrad and graduate students. Keselman co-teaches innovation engineering for global security systems, a design/build class in collaboration with U.S. Special Operations Command, where students learn to build innovative solutions in response to global security problems. Students who do not plan to work for the government enroll because of their desire to work on the most interesting — and difficult — problems in the world. Enrollment in these courses sometimes changes the career trajectory of students who decide they would like to work on national security-related problems in the future. While teaching was not an initial part of his plan, the opportunity to teach has become one of his joys. 

Soundbytes

Q: What project brings you the most pride?

Keselman: Proto Ventures is probably what I will look back on that will have made the most impact on MIT. I’m proud that I’ve continued to sustain it. Building a venture studio inside MIT is unique and is not replicated anywhere.

I’m also really proud of our work with North Atlantic Treaty Organization (NATO) Defence Innovation Accelerator for the North Atlantic (DIANA). DIANA is NATO’s effort to start its own accelerator program for startups to encourage them to work on solving national security questions in their country, based on the model at MIT. We built the curriculum, and I’ve taught it to DIANA startups in places including Italy, Poland, Denmark, and Estonia. The fact that NATO recognized that we need to promote access to startups and that there is a need to create an accelerator network is amazing. When it started, MIT was probably one of the only places teaching dual-use in the country. The fact that I got to take this curriculum and build it to scale in 32 countries and hundreds of startups is really rewarding. 

Q: In recognition of their service to our country, MIT actively seeks to recruit and employ veterans throughout its workforce. As a reservist, how does MIT support the time you take away from the Institute to fulfill your duties?

Keselman: MIT has a long history with the military, especially back in WWII times. With that comes a deep history of supporting the military. When I came to MIT I found a welcoming community that enables me to run centers, teach, and have students work on problems brought to us by the government. The magical thing about MIT is an openness to collaboration.

[At MIT,] Being an officer in the reserves is seen as a benefit, not a distraction. No one says, “He’s gone again for his military duties at the Pentagon. He’s not doing his work.” Instead, my work is viewed as an advantage for the Institute. MIT is a special place for the veteran and military community.

Keselman: The ERG once again underscores the uniqueness of MIT. Recruiter Nicolette Clifford from Human Resources and I had the idea for the group, but I thought, “Would anyone want this?” The reception from MIT Human Resources was positive and reinforcing. To put veterans and military into a supported group and make them feel like they have a home is amazing. I was blown away by it. We don’t usually get this kind of treatment. People thank us for our service, but then move on. It sends a message that MIT is a very friendly place for veterans. It also shows that MIT supports the people that defend our national security and support our way of life. 

Tackling the energy revolution, one sector at a time

As a major contributor to global carbon dioxide (CO2) emissions, the transportation sector has immense potential to advance decarbonization. However, a zero-emissions global supply chain requires re-imagining reliance on a heavy-duty trucking industry that emits 810,000 tons of CO2, or 6 percent of the United States’ greenhouse gas emissions, and consumes 29 billion gallons of diesel annually in the U.S. alone.

A new study by MIT researchers, presented at the recent American Society of Mechanical Engineers 2024 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, quantifies the impact of a zero-emission truck’s design range on its energy storage requirements and operational revenue. The multivariable model outlined in the paper allows fleet owners and operators to better understand the design choices that impact the economic feasibility of battery-electric and hydrogen fuel cell heavy-duty trucks for commercial application, equipping stakeholders to make informed fleet transition decisions.

“The whole issue [of decarbonizing trucking] is like a very big, messy pie. One of the things we can do, from an academic standpoint, is quantify some of those pieces of pie with modeling, based on information and experience we’ve learned from industry stakeholders,” says ZhiYi Liang, PhD student on the renewable hydrogen team at the MIT K. Lisa Yang Global Engineering and Research Center (GEAR) and lead author of the study. Co-authored by Bryony Dupont, visiting scholar at GEAR, and Amos Winter, the Germeshausen Professor in the MIT Department of Mechanical Engineering, the paper elucidates operational and socioeconomic factors that need to be considered in efforts to decarbonize heavy-duty vehicles (HDVs).

Operational and infrastructure challenges

The team’s model shows that a technical challenge lies in the amount of energy that needs to be stored on the truck to meet the range and towing performance needs of commercial trucking applications. Due to the high energy density and low cost of diesel, existing diesel drivetrains remain more competitive than alternative lithium battery-electric vehicle (Li-BEV) and hydrogen fuel-cell-electric vehicle (H2 FCEV) drivetrains. Although Li-BEV drivetrains have the highest energy efficiency of all three, they are limited to short-to-medium range routes (under 500 miles) with low freight capacity, due to the weight and volume of the onboard energy storage needed. In addition, the authors note that existing electric grid infrastructure will need significant upgrades to support large-scale deployment of Li-BEV HDVs.

While the hydrogen-powered drivetrain has a significant weight advantage that enables higher cargo capacity and routes over 750 miles, the current state of hydrogen fuel networks limits economic viability, especially once operational cost and projected revenue are taken into account. Deployment will most likely require government intervention in the form of incentives and subsidies to reduce the price of hydrogen by more than half, as well as continued investment by corporations to ensure a stable supply. Also, as H2-FCEVs are still a relatively new technology, the ongoing design of conformal onboard hydrogen storage systems — one of which is the subject of Liang’s PhD — is crucial to successful adoption into the HDV market.

The current efficiency of diesel systems is a result of technological developments and manufacturing processes established over many decades, a precedent that suggests similar strides can be made with alternative drivetrains. However, interactions with fleet owners, automotive manufacturers, and refueling network providers reveal another major hurdle in the way that each “slice of the pie” is interrelated — issues must be addressed simultaneously because of how they affect each other, from renewable fuel infrastructure to technological readiness and capital cost of new fleets, among other considerations. And first steps into an uncertain future, where no one sector is fully in control of potential outcomes, is inherently risky. 

“Besides infrastructure limitations, we only have prototypes [of alternative HDVs] for fleet operator use, so the cost of procuring them is high, which means there isn’t demand for automakers to build manufacturing lines up to a scale that would make them economical to produce,” says Liang, describing just one step of a vicious cycle that is difficult to disrupt, especially for industry stakeholders trying to be competitive in a free market. 

Quantifying a path to feasibility

“Folks in the industry know that some kind of energy transition needs to happen, but they may not necessarily know for certain what the most viable path forward is,” says Liang. Although there is no singular avenue to zero emissions, the new model provides a way to further quantify and assess at least one slice of pie to aid decision-making.

Other MIT-led efforts aimed at helping industry stakeholders navigate decarbonization include an interactive mapping tool developed by Danika MacDonell, Impact Fellow at the MIT Climate and Sustainability Consortium (MCSC); alongside Florian Allroggen, executive director of MITs Zero Impact Aviation Alliance; and undergraduate researchers Micah Borrero, Helena De Figueiredo Valente, and Brooke Bao. The MCSC’s Geospatial Decision Support Tool supports strategic decision-making for fleet operators by allowing them to visualize regional freight flow densities, costs, emissions, planned and available infrastructure, and relevant regulations and incentives by region.

While current limitations reveal the need for joint problem-solving across sectors, the authors believe that stakeholders are motivated and ready to tackle climate problems together. Once-competing businesses already appear to be embracing a culture shift toward collaboration, with the recent agreement between General Motors and Hyundai to explore “future collaboration across key strategic areas,” including clean energy. 

Liang believes that transitioning the transportation sector to zero emissions is just one part of an “energy revolution” that will require all sectors to work together, because “everything is connected. In order for the whole thing to make sense, we need to consider ourselves part of that pie, and the entire system needs to change,” says Liang. “You can’t make a revolution succeed by yourself.” 

The authors acknowledge the MIT Climate and Sustainability Consortium for connecting them with industry members in the HDV ecosystem; and the MIT K. Lisa Yang Global Engineering and Research Center and MIT Morningside Academy for Design for financial support.

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